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theMarketer connector for Okou

Connect theMarketer to manage subscribers, ecommerce data, loyalty, reports, transactional messaging, and tracking events.

Marketing & growth · REST Key, Tracking Key, and Customer ID

Use theMarketer in Okou

theMarketer API for subscriber management, ecommerce catalog and orders, loyalty, reports, transactional email and SMS, and website tracking.

Once connected, supported theMarketer actions can become steps in a reusable workflow alongside the other services your team uses. Run the workflow once, on a schedule, or when an event starts it.

What you can do with theMarketer

  • Read subscriber status and unsubscribe records from the configured theMarketer account.
  • Read product reviews and available coupons from the configured theMarketer account.
  • Create orders and update order statuses in the configured theMarketer account.
  • Send transactional email and SMS messages through theMarketer.
  • Read loyalty information for a subscriber in the configured theMarketer account.
  • Read campaign, automation, audience, and form reports from theMarketer.
  • Record website and custom tracking events in theMarketer.
  • Add or update subscribers and mobile push tokens in the configured theMarketer account.

How the theMarketer connector works

A connected service becomes one permissioned step in the work you hand off.

  1. 1

    Connect theMarketer

    Choose REST Key, Tracking Key, and Customer ID.

  2. 2

    Choose the work

    Use only the supported actions your workflow needs.

  3. 3

    Run it your way

    Start it once, schedule it, or attach an event trigger.

Connect theMarketer securely

Use the connection method that fits your account and grant only the access the workflow needs.

  • REST Key, Tracking Key, and Customer ID

Connector access is controlled per service and per action, so a workflow does not need broader access than the work you ask it to do.

What theMarketer covers

The topics this connector's published operations touch.

  • email marketing
  • sms marketing
  • marketing automation
  • ecommerce
  • loyalty
  • customer data

theMarketer connector questions

What can Okou do with theMarketer?
Connect theMarketer to manage subscribers, ecommerce data, loyalty, reports, transactional messaging, and tracking events. Documented actions include: Read subscriber status and unsubscribe records from the configured theMarketer account. Read product reviews and available coupons from the configured theMarketer account.
How do I connect theMarketer to Okou?
Connect theMarketer using REST Key, Tracking Key, and Customer ID. The connection controls which supported actions a workflow can use.
Can theMarketer run in an automated workflow?
Yes. After it is connected, supported theMarketer actions can run in reusable Okou workflows on demand, on a schedule, or from an event trigger.

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